Intelex Group, creators of the original herbal Hot Pak® and Warmies® microwavable soft toys are delighted to announce their appointment as exclusive UK distributor for the Australian made Aromabotanical scented gift range.

Wellingborough, Northamptonshire, February 1, 2016– Intelex Group UK, the industry leading manufacturers of fully microwavable soft toys and gifts, today announced that Aromabotanical, creators of a luxurious range of high quality products for the home and body have appointed Intelex Group as their exclusive distributor for the United Kingdom.  The collaboration will create excellent business opportunities for both companies; enabling Aromabotanical access to Intelex Group’s enviable distribution network, whilst Intelex are able to offer their customers a broader portfolio of luxurious scented gifts that complements their personal warming products and Warmies® soft toys perfectly.

We are delighted to be introducing the popular Aromabotanical products to UK consumers, and we are very much looking forward to expanding the Australian brand into the UK market,” says Darren Ingram, Sales Director at Intelex Group. “We expect our retail customers will readily welcome Aromabotanical unique, great value products that are developed to the highest quality standards using natural and sustainable products whilst meeting competitive price points and offering strong margins for retailers. The range will fit very well with our Warmies® gifts and we hope to see the brand widely distributed across department stores, pharmacies, homewares, fashion, garden and gift shops.”

Craig Allen, Managing Director at Aromabotanical says, “The Aromabotanical team here in Sydney are very excited about our new partnership with the Intelex Group. We have been in search for a fantastic company to meet the demands for our products in major overseas markets, and Intelex is perfect. We have no doubt the Aromabotanical brand will be just as successful in the UK as it is here in Australia. We hope British consumers will enjoy the premium quality fragrance in our wide selection of superb value home fragrance products.”